NYX The Curve vs. Sephora Smart Liner

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 Everyone has heard of the NYX The Curve eyeliner for its revolutionized shape that helps you apply liquid liner easier. With NYX having such a successful product launch, other bands decided to try out this ergonomic shape for themselves.

When I first saw this liner in Sephora, I was prety shocked. It’s not uncommon for brands to copy each other, but this imitation seemed to happen to fast.

What’s the difference between these two?

Plain and simple: price point. Sephora Smart Liner is $14.00, while the NYX The Curve liner is $15.00.

Which one would I buy?

Although the Sephora version is cheaper, I would have to go with NYX, simply because of my loyalty to the brand. I applaud brands who invent extremely innovative products, so I know that my support will always be towards NYX. Plus, it’s only $1.00 extra…it definitely won’t break the bank.

Which one would you purchase and why? Let me know!

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3 thoughts on “NYX The Curve vs. Sephora Smart Liner

  1. Wow. Whenever I see such a complete rip-off I get annoyed. I’d definitely buy the NYX one, just because I can’t support Sephora when they’ve ripped someone off so much… Even though I do love Sephora. But the NYX one I’ve still heard so many good things about as well.

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